Wednesday 08 October 2014

London’s world-class visitor attractions are helping drive a big increase in tourists coming to the capital – putting the city on course for its most successful tourism year.

Official figures released today (Thursday 9 October) show that international tourists made nearly 8.5 million trips to the city in the first six months of this year, a 7.6 per cent increase when compared to the same period in 2013.


Visitor numbers are predicted to stay high as museums and galleries across the capital open their doors for a blockbuster Autumn Season and the city gears up to welcome dozens of life-size Paddington Bears in preparation for the global release of the new film.


According to the Office of National Statistics International Passenger Survey visitors to London also spent nearly £5.3 billion, an increase of 6 per cent on the same period last year.


The good news for London was replicated across the whole of the United Kingdom with the first half of 2014 being the most popular period ever for tourism into the UK. Tourists made 16.41 million trips to the UK between January and June, an 8% rise on the same period in 2013. Spending by foreign residents in the UK has reached £8.92bn so far this year.


Kit Malthouse, Chair of London Partners, the city’s business and promotional company, said: “These latest figures once again prove that London is the world’s favourite tourist destination with more people than ever coming to enjoy everything the city offers, from world-class culture and theatre to the best sporting events.


“We are experiencing significant increases in the number of people attending museums and galleries, and with the exceptional line up of exhibitions across the city this autumn we are expecting London to be one of the hottest tickets around.


“It’s great news that increasing numbers of people, from all corners of the globe, are choosing to come to the city to soak up the atmosphere and experience the most vibrant and diverse city on earth.” 


This summer, the capital’s museums and galleries had record-breaking visitor numbers. In August alone, the re-opened Imperial War Museum welcomed more than 250,000 visitors as it helped to mark the centenary of the First World War. The National Gallery saw 681,000 pass through its doors – more than 100,000 above last August’s figure.


The Tate announced that Henri Matisse: The Cut-Outs received 562,622 visitors between April to September, making it the most popular exhibition ever held at Tate and the first to receive over half a million people.


Nicholas Serota, Director, Tate said: “We are delighted that so many people came to see Henri Matisse: The Cut-Outs at Tate Modern, which captured the imaginations of visitors of all ages throughout the spring and summer this year. London is one of the most important places in the world to experience art from major historic collections to the very best new contemporary art.”


Gordon Innes, Chief Executive of London Partners, said: “We are continually striving to promote the capital’s strengths to the world and this is being reflected in the number of people who are coming to the city in ever increasing numbers.


“From magnificent exhibitions, theatre, nightlife and many other attractions, London offers so much choice to visitors that more and more people are deciding the city is well worth visiting.”


The stellar line-up of shows and exhibitions taking place this autumn includes Turner at Tate Britain, Anselm Kiefer at the Royal Academy and Ming: 50 years that changed China, at the British Museum. Forecasts show over two million tourists are expected to visit the array of world class exhibitions and events taking place throughout the city this autumn.

For more information about what’s on go

Notes to Editors

Today’s figures are taken from Office for National Statistics International Passenger Survey and are provisional. Further analysis of the figures is available at:


Images of London available on request or from


About London Partners


London Partners is the official promotional organisation for London, attracting and delivering value to business, students and visitors. We work to maintain London’s position as the best international visitor destination in the world by marketing to established and emerging markets. We work with the travel industry to promote London to individual leisure travellers and groups worldwide.

For more information on London attractions visit


Phil Nettleton

Tel: +44 (0)20 7234 5787/ +44 (0) 7920 759 018 or


London Partners Media PR Team

Tel: +44 (0)20 7234 5710

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