London-based meeting and event professionals will be able to hear expert views on key industry issues such as sustainability, technology and future trends at a major event hosted by the GCB German Convention Bureau e.V.
To showcase the country’s credentials a location for innovation, the GCB is working with industry leaders to deliver an insightful and interesting event on Wednesday 9 October 2013 in London.
Matthias Schultze, Managing Director of GCB, will present the results of an extensive study the organisation has undertaken, in his address entitled “Future Trends and Changes in the Meeting and Events Industry – A Study for International Event Managers”.
The keynote speech will be delivered by Dr Thomas Girst, Head of BMW Group Cultural Engagement. The company’s support of art and culture has a long tradition stretching over 40 years and they foster cultural engagement via the development of long-term partnerships. Dr Girst will explore and encourage discussion on urban life in 20 years time – what challenges we will have to overcome and which trends are going to prevail. He is a renowned expert in his field with many published many articles on the topics of arts and literature.
Dr Girst is also spokesperson for the BMW Guggenheim Lab, a collaboration between the Solomon R. Guggenheim Foundation and the BMW Group. It is a mobile laboratory travelling to major cities all over the world and a forum of urban architecture, technology and sustainability.
The event is aimed at MDs, senior meeting and events planners and marketing professionals from across London and the wider area. Guests can meet and network with the expert speakers, GCB and its partners, in a relaxed and inspiring atmosphere.
As well as gaining extensive industry insights from the two experts speeches, guests will also have the chance to explore the venue. The Crystal is a sustainable cities initiative by Siemens and home to the world‘s largest exhibition focused on urban sustainability which explores the global trends and challenges facing cities today. Guests will enjoy a delicious dinner at the venue as well as a spot of urban gardening – an interactive and surprise element to proceedings! More details will be revealed at on the day.
Join GCB on Wednesday 9 October 2013 for what promises to be an insightful and productive event.