201501290400PR_NEWS_USPR_____NY18874 20150129T040000-0500 prnewswire.com 20150129 NY18874 1 urn:newsml:prnewswire.com:20150129:NY18874:1 20150129T040000-0500 20150129T040000-0500 MimeType/@FormalName Kiron And Sportech Sign LatAm Racetrack Partnership Virtual games to go live on Latin American racetracks ATLANTA, Jan. 29, 2015 SPORTECH-partnership 201501290400PR_NEWS_USPR_____NY18874.xml Kiron And Sportech Sign LatAm Racetrack Partnership

Kiron And Sportech Sign LatAm Racetrack Partnership

Virtual games to go live on Latin American racetracks

PR Newswire

ATLANTA, Jan. 29, 2015 /PRNewswire/ -- Kiron Interactive has signed an agreement with pool and tote betting technology provider Sportech Racing and Digital, a division of Sportech Plc, to supply virtual racing to racetracks in Latin America.

The three-year deal will see Kiron's virtual racing products incorporated into the Sportech Racing and Digital Quantum System wagering platform to complement the live on-course action.

An initial roll-out will take place in Peru, at the Jockey Club Peru's racetrack and network of 80 plus off-track betting agencies, during the first quarter of 2015, before further distribution to additional Sportech customers in Central and South America.

In most cases, it will be first time virtual racing has been offered at these race tracks.

The virtual races will be distributed by simulcast from Sportech Racing and Digital's Quantum Data Center East in New Jersey, with wagers being placed on the Sportech wagering platform at fixed odds. Sportech's offering to clients will initially include a schedule of daily races from two virtual race tracks, including race commentary.

Steven Spartinos, co-CEO of Kiron Interactive, said: "We're very excited to partner with Sportech Racing and Digital on this significant project for the Latin American market. Sportech are the market-leader in offering tote systems to racetracks in the region and are best-qualified to maximize the value of virtual racing to their clients. Based on initial indications, we're expecting a big take-up by race-goers and look forward to entertaining them with our popular products."

Andrew Gaughan, President of Sportech Racing and Digital, said: "We are pleased to expand our Quantum System tote software to include this fixed odds gaming option. The Latin American market is well suited for a product such as virtual racing, which can offer an entertaining and engaging betting experience when live racing may not be available."

Kiron will be demonstrating its racing products, as well new games content, on stand S1 -132 at ICE Totally Gaming at London's ExCeL 3rd – 5th February 2015.

For more information or to arrange an interview with Steven Spartinos please contact Robin Hutchison on 0203 586 8272, 07968 124 132, or robin@squareintheair.com

About:

Kiron Interactive, established in 2001, is a leading supplier of virtual games and gaming systems to the global gaming industry. Kiron's virtual gaming products have been successfully deployed across a number of distribution platforms including the internet, mobile, satellite broadcast, and WAN/LAN networked environments and gaming machines. Using the latest animation and proven gaming systems, Kiron's solutions have grown to be the leaders in their field. 

Sportech Racing and Digital, a division of Sportech PLC, is a leading global provider of wagering technology solutions to licensed racetracks, off-track betting networks, Internet wagering operators and casinos. In addition to the software, hardware and services that facilitate land-based pari-mutuel wagering, the division provides customized Internet, phone and mobile technologies and services as one of the largest digital wagering technology providers and operators in the U.S. Through its Bump 50:50 division, Sportech Racing and Digital now provides technologies and services to allow charitable foundations affiliated with professional sports teams to design, manage, execute, and promote 50/50 raffle programs. For more information about Sportech Racing and Digital, please visit www.sportech.net.

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SOURCE Sportech